Monday, August 08, 2005
Day 36
My letter drops have finally paid off. I recieved a call this morning from a homeowner in my patch requesting an appraisal.
By this afternoon, I had an exclusive, 60 day listing on a very well priced home. What's more, my clients have agreed to put over $1000 towards marketing the property. If this doesn't sell within the 60 days, I will probably never be able to sell anything.
It feels great to have something on the books that is so saleable, and what is even better is that my past few weeks of doing open homes in the area has provided me with a short list of potential buyers. Without any advertising, I have arranged three inspections for the weekend - not bad at all.
Tip of the Day:
If you are doing an appraisal and know for a fact that market price you will suggest is well below what the buyers originally paid for the property, you need to soften the blow. People don't like being told (even in a roundabout way) that they made a poor investment. Suggest an exclusive listing, beginning with the price close to what they want for the property, but with a plan to revise downward (should you need to) based on the feedback you recieve in the first few weeks.
If they want $700,000 but only wind up recieving offers in the low $600s, pretty soon they will realise that they are unrealistically priced. Then, when you can get a price around $650,000 the will be happy with it.
By this afternoon, I had an exclusive, 60 day listing on a very well priced home. What's more, my clients have agreed to put over $1000 towards marketing the property. If this doesn't sell within the 60 days, I will probably never be able to sell anything.
It feels great to have something on the books that is so saleable, and what is even better is that my past few weeks of doing open homes in the area has provided me with a short list of potential buyers. Without any advertising, I have arranged three inspections for the weekend - not bad at all.
Tip of the Day:
If you are doing an appraisal and know for a fact that market price you will suggest is well below what the buyers originally paid for the property, you need to soften the blow. People don't like being told (even in a roundabout way) that they made a poor investment. Suggest an exclusive listing, beginning with the price close to what they want for the property, but with a plan to revise downward (should you need to) based on the feedback you recieve in the first few weeks.
If they want $700,000 but only wind up recieving offers in the low $600s, pretty soon they will realise that they are unrealistically priced. Then, when you can get a price around $650,000 the will be happy with it.